01
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Campaign Strategy
Audience, offer, calendar, cadence and measurable campaign goals.
Lifecycle + Retention
Turn email into a customer journey—not a blast list.
We plan campaigns and automated journeys around lifecycle moments so subscribers receive useful messages with clear purpose, timing and measurement.
Email Marketing
What’s included
Built specifically for email marketing.
Every engagement is scoped around the outcome you need. These are the core capabilities we can combine into the right working plan.
02
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Email Design
Responsive branded email systems with clear hierarchy and calls to action.
03
ABC
Automation
Welcome, nurture, reactivation, onboarding and behavior-triggered flows.
04
Audience
Segmentation
Groups based on lifecycle, behavior, source, interest or engagement.
05
AB→
A/B Testing
Structured tests across subject lines, offers, timing, copy and layout.
06
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Analytics
Reporting that connects engagement with leads, purchases or other outcomes.
Our approach
Relevant messages at the right moment.
We map the customer lifecycle first, then decide which campaigns and automations deserve attention. That keeps the program useful and prevents email activity from becoming disconnected busywork.
Talk through your project ↗01
Lifecycle map
Identify subscriber stages, triggers, offers and important customer moments.
02
Message system
Define voice, templates, campaign rhythm and automation logic.
03
Build & launch
Create responsive emails, lists, flows, tests and tracking.
04
Optimize
Review results and improve subject lines, timing, content and segmentation.
Packages & pricing
Choose the right starting point.
Silver, Gold and Platinum give you clear starting scopes. Custom requirements, third-party costs, ad spend, hosting and paid software licenses are quoted separately when applicable.
Silver
Campaign Starter
$399 / month
For businesses needing consistent, professional email campaigns.
Starting price. Final scope is confirmed before work begins.
- ✓2 campaigns / month
- ✓Branded email template
- ✓Basic list segmentation
- ✓Subject-line optimization
- ✓Performance summary
- ✓1 revision per campaign
Gold
Lifecycle Growth
$699 / month
For brands adding automation and stronger segmentation.
Starting price. Final scope is confirmed before work begins.
- ✓4 campaigns / month
- ✓Up to 2 automation flows
- ✓Advanced segmentation
- ✓A/B testing
- ✓Monthly content calendar
- ✓Detailed reporting
Platinum
Retention Engine
$1,199 / month
For a fuller lifecycle program across campaigns and automations.
Starting price. Final scope is confirmed before work begins.
- ✓6 campaigns / month
- ✓Up to 5 automation flows
- ✓Lifecycle strategy
- ✓Advanced testing
- ✓Deliverability review
- ✓Monthly optimization plan
What you can expect
Clear scope. Professional execution. No copy-paste process.
Your project receives service-specific planning, design or implementation—not the same generic section repeated across every discipline.
Communication
Know what is happening and what comes next.
Milestones, requested materials, review points and next actions are defined so the engagement stays organized from kickoff through delivery.
Need help choosing?
Call OPTIMEM.
Speak with us about scope, package fit and next steps.
+1 225-501-7760 ↗Common questions
Before we get started.
The listed prices are starting prices for the stated scope. We confirm the exact deliverables, timeline and final price in writing before paid work begins.
Yes. The packages are convenient starting points. Projects that need different deliverables, integrations, volume or timelines can be quoted as a custom engagement.
Unless specifically included in your proposal, third-party advertising spend, hosting, domains, premium software, stock assets, app-store fees and other vendor costs are separate.
Use the project form or call +1 225-501-7760. We will discuss the goal, choose an appropriate starting scope and confirm the engagement details before work begins.
Ready to move forward with email marketing?
Tell us what you need, choose a starting package, or call us to discuss a custom scope.